The Leadership Story Lab, a BYU Legal Storytelling Project partner, is a national organization created to help individuals, organizations, and corporations leverage the art of persuasive storytelling to create extraordinary opportunities. Some of their clients include the American Bar Association, Comcast, and SC Johnson.
Leadership Story Lab blends classical storytelling elements with cutting edge social science insights to design creative coaching, training, and consulting experiences to help clients successfully communicate their message.
BYU LawStories on the Mainstage aspiring storytellers can follow the Leadership Story Lab method of learning by doing through the materials they provide. Log in here to access them.
Let the Story Do the Work: The Art of Storytelling for Business Success
By Esther Choy
American Management Association, 2017
Lawyers, Liars, and the Art of Storytelling: Using Stories to Advocate, Influence, and Persuade
By Jonathan Shapiro
American Bar Association, 2016
Wired for Story: The Writer’s Guide to Using Brain Science to Hook Readers from the Very First Sentence
By Lisa Cron
Ten Speed Press, 2012
TED Talks Storytelling: 23 Storytelling Techniques from the Best TED Talks
By Akash Karia, 2015
Trevor Smith: “The Anxious Extern”
Shauna Sanders: “When Opportunity Knocks”
Lauren Heperi: “Sonata for Solo Protagonist”
Sarah Clifford: “We Built Walls”
Nick Hafen: “The United Nations”
Michael Wunderli: “Of Chips and Fire”
Brock Foley: “Without Tools He Is Nothing”